The steps of a One-Time Play are highly specific. Each step is scheduled to execute at a specific date and time (for example: 1/25/2016 at 1:30 PM EST). One-Time Plays will run once and only once for the Contacts/Accounts that are in the audience when the play is turned on. One-Time Plays are ideal for date-specific events, like a conference or a new feature launch. In this example, you could set up multiple play steps to go out one, two, and three weeks before a feature launches, to get your customers excited.
When creating a new One-Time Play (Global or Private) you will see this screen for the initial setup.
- On/Off- This determined whether the Play is active or not. Once a Play is turned On and you click save, it will immediately begin to process Contacts. We recommend not turning on the play until you are sure you have it configured. If you turn the play on too early, you could risk unwanted messages going out to your contacts.
Once a play is turned on, you can "Pause" the play by toggling the switch to Off. Pausing a play suspends any activity until you turn the play back on. If you turn it back on, the play picks up exactly where it left off.
- Name- This allows you to identify what the play is for
- Description- Use this field to give more detail about the Play
- Allow Manual Entry- Turn this option to "On" if you would like to allow users to manually enter Contacts/Accounts themselves, without being triggered by a Segment.